Discussion Groups trying to break into the States is so cringy to me

goyo

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it definitely can be cringe
 

DrewB

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It happened naturally with bts honestly. SM trying to shove sperm down people's throats isn't it though.
Great post.

This is so true. The stars aligned and it was just BTS time. And of all the groups trying to follow in BTS steps I think SuperM is the most pointless and annoying. I dont hate SuperM but you can clearly tell they were put together to try and blow up in the states.

And NOBODY asked for it. Nobody.
 

amourpinks

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It happened naturally with bts honestly. SM trying to shove sperm down people's throats isn't it though.
I’m sorry but this comment without context is just...
:lisalaugh:
but i agree with the op, I feel like the only two groups who are actually impacting America are bts and blackpink. The gp have picked the groups that they’re interested in, and in the future they might pick more. It needs to happen naturally and then you promote like bts and blackpink in the west. it’s time for kpop companies to give it a rest or find better ways to promote their artists where it doesn’t feel like they’re constantly being shoved down everyone’s throats.
 

DrewB

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I’m sorry but this comment without context is just...
:lisalaugh:
but i agree with the op, I feel like the only two groups who are actually impacting America are bts and blackpink. The gp have picked the groups that they’re interested in, and in the future they might pick more. It needs to happen naturally and then you promote like bts and blackpink in the west. it’s time for kpop companies to give it a rest or find better ways to promote their artists where it doesn’t feel like they’re constantly being shoved down everyone’s throats.
But SuperM is almost doomed to fail from the start just because members will either enlist or go back to their original group.

If anything this should just be a one off label sub unit.
 

amourpinks

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But SuperM is almost doomed to fail from the start just because members will either enlist or go back to their original group.

If anything this should just be a one off label sub unit.
True I agree. They shouldn’t be a permanent group, I think people wouldn’t be as annoyed by this group if it was just a one time thing that was a cool collaboration between sm artists. But it’s not and that’s the problem. I think that this YouTuber explains it really well, go to about 6:10
 
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Look at it this way, American radio has very little talent anyways at least kpop will show them what talent is. MonstaX has been making it's rounds with the help of radio shows. Though it seems BTS this year has stuffed MonstaX in the trunk by joining them at Jingleball this year.
 

DrewB

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True I agree. They shouldn’t be a permanent group, I think people wouldn’t be as annoyed by this group if it was just a one time thing that was a cool collaboration between sm artists. But it’s not and that’s the problem. I think that this YouTuber explains it really well, go to about 6:10
She nailed it. This would have been fine as a one time collaboration for SM Station. But that's it.

I need to subscribe to her.
 
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Usually aiming towards west doesn't work well for kpop groups, it needs to be organic success rather than sth that is forced.. well what i mean about this is that it simply works best when it's driven by fans and popular demand not by company throwing around money and connections trying to make new trend. SuperM is definitely ambitious try from SM, but I'm still not sure if it's paying of or not.
 

Mayah

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Ozymandias

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Can't fault any group for trying to break into a lucrative market, but SuperM is definitely very forced. It's sole purpose is to promote in the US, there won't be any Korean activities at all.
With BTS, it was different. There was a demand for them, and they answered. Of course now, their music sounds like purposely trying to cater to the Western demographic but that's a different story.

I don't mind SuperM despite it being an obvious attempt by SM to follow in BTS' footsteps, hell it might even be my favorite boy group rn, and I love Jopping. But I can see why a lot of people find it cringe, SM probably knows it too but just doesn't care.
 
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